Business – Jithin SEO Analyst

Use SlideShare presentations to deliver our brand’s concise, clear, and focused message. Be sure what we want to convey, have it consistent with our identity to help build our credibility and trust with our target audience. After we have done this, deliver our message in a very intriguing way. We can also use SlideShow presentations to explain relevant information related to our niche. It empowers our audience to know more about the nature of what we are doing and why we are doing it.

Keep It Simple

Make sure we use SlideShare presentations to communicate a focused and strong message. An average presentation is contains of 14 slides, and fewer than 25 words per slide.

Think Of The Title Slides As Video Thumbnails

Use SlideShow presentations, mostly the title slides, as video thumbnails. The title slides should be captivating by incorporating bold colors, an interesting title, and creative design. This is the first thing that people see, so optimize this chance to gather clicks. Back this up with amazing content and our slides will garner popularity.

Make Your Title And Description Interesting

Use SlideShare presentation titles and descriptions as our primary opportunities for impact. Make our title memorable and informative to make it attractive. Couple that with an interesting description to make the online user learn about our presentation. Have our keywords in the title and description to achieve maximum SEO effect.

Include Long Tail Keywords

long tail keywords to utilize SlideShare presentations to get more traffic. Involve these type of keywords in the description, and even in the title. This is very useful in our Google ranking, so think of a clever long tail keyword that associates with our presentation and brand.

Include Links In Key Places

There are key places that we should be placing your links to use SlideShare presentations to get more traffic. Include the link in our profile so people can easily see our affiliations online.

Utilize Amazing Images

When we use SlideShare presentations, visual content is vital in delivering our message. Incorporate amazing images to make our slides more attractive. Depending on our presentation, we may need just one image or a hundred. we can upload images we have taken ourself.

Make Use of Creative Fonts

If we want to get more traffic from our SlideShare presentations, utilize alternative fonts from ones standardly used.

Teasers For Full Content
When we use SlideShare presentations this way, the high-quality content that we made will enable the audience to trust with their information. They will be confident enough to complete forms that we make them register for full content access.

News-jacking

Use SlideShare presentations to link the content of our presentations with the relevant and recent news. our content easily gets picked up by major media networks. This also helps we to be part of searches which trend in our time of posting. We get noticed not only by the SlideShare team but also other related websites, blogs, etc.

Cross-channel Marketing

Use SlideShare presentations in combination with our existing social media accounts and blog or website. Utilize these presentations to deliver content in a more interesting and creative manner than with those already in our accounts.

Build Up our Brand

We can use SlideShare presentations to get more traffic. We get a great exposure in SlideShare so it’s an effective way to build our brand and our reputation. Consistency with our content and quality will help establish yourself and make you easy to remember in relation with our niche and industry.

Source: Importance of Twitter For Business – Study For Business Growth

The Importance Of Twitter For Businesses
The power of Twitter as a marketing tool has been recognize by many small business owners, who are using it to help their businesses grow. Regarding that it costs very little to market a product on Twitter, Businesses should use this tool for boosting their internet marketing activities.

How Twitter Can Help Small Businesses
Here are a few factors that highlight why Twitter is important for businesses and how they can benefit from it.

Connect To Customers
As we know Twitter has millions of users and more people are joining it every day, it makes one of the best places to look for potential customers. Businesses can also connect with their existing customers and interact with them to know more about how the business or brand is being recognize in the market.

Build Relationships
Once we have followers on Twitter, we should try to build a positive relationship with them to grow our business. For this, we should make an effort to post updates and tweets that our customers find interesting and useful. Keep our direct marketing posts about a sale or promotion to a minimum, as too many marketing adds can hamper our efforts of building a positive image.

Marketing New Products
The main reason that businesses must use Twitter is to connect with potential customers and market their products. Once we have created a profile for our company, we can use the Twitter account to introduce new products under that brand or product line. New products, especially those that our customers find interesting, gain more popularity through such social networking sites than they would through the traditional advertising channels. We know that, Twitter is cheaper, and the message will get carried to millions of people in a little time.

Manage Online Reputation
Besides obtain customer feedback, we can also use Twitter to learn and monitor what is being said about our products and company in general. Nowadays, People use Twitter to communicate what they do and how they feel about everything and anything. So, there is a possibility that a dissatisfied customer or a competitor could be using the micro-blogging site to create negative publicity for our products. Keeping a tab on Twitter conversations involving our brand can help to tackle such situations and manage our online reputation in a professional manner.

Keep An Eye On Competition
Using tools like Twitter Search can be a great way not just to track our reputation on Twitter, but also to keep a tab on our competitors’ activities and their reputation. Learning about our competitors can help to plan our marketing strategies and also avoid mistakes that could affect our business.

Twitter Can Be Viral
Once we obtain popularity on Twitter, we will be able to enjoy the benefits of our tweets going viral. A Twitter message can be retweeted any number of times, which means any useful or interesting message we can post and passed on to several Twitter users in very little time. This strategy when applied to our marketing or promotional tweets can bring in great results.

This post give you an idea about Importance of Twitter in Business field.